Tag Archives: Pixar

Happy Mother’s Day from “Brave”

I know I’ve been away for a while, but, hopefully this beautiful new Mother’s-Day-specific trailer for the upcoming Pixar release Brave will help soothe any hurt feelings out there. I still love this blog to death, but, actually contributing to it on a daily basis is another matter. Generating fresh content for two blogs, working on a spec screenplay and raising a toddler is hard, yo!

Anyway, I promise to come around more often (especially with Cannes on the horizon!) but, in the meantime, please enjoy this totally awesome trailer…and happy Mother’s Day!

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Fake Lots-o’-Huggin’ Bear commerical

OK, so, I’m sitting at my laptop nerding out on Facebook before bed tonight and I happen to see this very strange, totally retro commercial for something called a Lots-o’-Huggin’ Bear. The first time the ad aired, I was like, weird, why are they playing that grainy ass-commercial on NBC? Then, fifteen minutes later, it played again and fifteen minutes after that, it played again!

At that point, I got kinda spooked (did I mention it was late at night?) and decided to Google this crazy toy I had never heard of…and guess what? The reason I have never heard of this cuddly little ’80’s icon is because he is actually a fictional toy/character in the upcoming Pixar release “Toy Story 3”! That’s right, amigos, Disney/Pixar has gone viral. Coolness!

And what a viral ad it is! The grainy VCR-era static, the costumes, hell, even the actors, I was convinced that this was some long-forgotton toy that I had never heard of. Seriously, the toy-collecting geek in me was all outraged that I never owned something as awesome as a freaking Lots-o’-Huggin’ Bear, with strawberry scent no less! Crazy, I know, but it looked that real.

So, kudos to the rocking team at Pixar for crafting such a hilariously-real ad campaign for a fake toy from the ’80’s, and if you like the American commercial, check out the equally-realistic Japanese one below. So cool! I can’t wait to see what role the little ball of cuteness plays in the new movie…even he does turn out to be the villain!

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