Herb Peterson (1919-2008)

I’m sure you’ve all heard the news by now, but for those who haven’t…earlier this week, Herb Peterson, inventor of the McDonald’s breakfast staple, the Egg McMuffin, passed into immortality at the age of 89.

John Hayes’ AP photo of Herb Peterson (circa 1997)

A former McDonald’s executive and owner of a whopping six franchises in Santa Barbara alone, Peterson said he was inspired to create the McMuffin in 1972 by his deep, abiding love for another rocking breakfast classic, Eggs Benedict.

Ironically, I had the rare treat — I say rare, because I am hardly ever awake in time to buy one — of a McMuffin for breakfast two days ago and, as always, it was f-ing amazing! Although I’m not a huge fan of the classic McMuffin (sorry, Herb) I have been a devotee of the Sausage McMuffin with Egg (not to be confused with the dry-ass Sausage Biscuit with Egg, which I seriously loathe) for years.

And knowing that my favorite fast food breakfast sandwich is a direct descendant of Herb’s original McMuffin, I gotta give the dude props for making mornings a whole lot more tolerable for me. Seriously, whenever I am called upon to get up early, I actually think to myself: “Cool, I can get a #8 (two Sausage McMuffins, hashbrowns and coffee) at McDonald’s!”

I know, the breakfast of champions, right? Well, luckily for me…I don’t get up early very often. But next time I do, I’ll salute you, Herb Peterson. Before you came along, McDonald’s was strictly a lunch and dinner business…you revolutionized the way the world eats breakfast, dude.

Que viva la McMuffin revolution!

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1 Comment

Filed under Eat

One response to “Herb Peterson (1919-2008)

  1. Knowing how serious a McMuffin Bon Vivant you are, the flag at your house must be raised at half-mast.

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